In showbiz, image and persona play a crucial role in an artist’s success.
Rising star Dyana Cods is taking a bold step by embracing a ‘bad girl’ image—a move she has described as both deliberate and strategic in her quest to dominate the Kenyan music scene.
Inspired by global icons like Nicki Minaj, Dyana believes that shedding the ‘good girl’ label has not only set her apart but also fueled her rapid ascent in the industry.
She explained, drawing comparisons to her idol Nicki Minaj, whose provocative persona has propelled her to superstardom.
People want bad girls. Look at someone like Nicki and what she has done with her career, yet she has this bad girl image.”
This strategy appears to be paying off. In just five years, Dyana Cods has evolved from a talented newcomer to one of Kenya’s most talked-about artists.
Her breakout hit “Set It” has dominated music charts for weeks.
She has previously been featured in Wakadinali’s ‘Morio Anzenza’ , ‘Better Days’ and more.