Vipi Radio
Starting out as a makeup artist, Phoina, who is one of the stars in the new Showmax Original reality series Nai-Rich, describes herself as a beauty mogul and entrepreneur.
She has built Phoina Beauty from the ground up and intends to change the African beauty industry.
In a recent interview, Phoina talked about the show, her growth plus her favorite cast members.
Phoina joined the show because she saw an opportunity to share her story,
Joining Nai-Rich was a strategic decision for me. It offered a platform to showcase my journey in entrepreneurship to a broader audience.
I saw it as an opportunity to inspire others with my story, share insights into building a successful brand like Phoina Beauty,
showcase the realities behind the glamour of entrepreneurship and to connect with viewers on a personal level.
Even if I had reservations about opening my life to the cameras and the public like this, this was a very deliberate choice for me.
Nai-Rich will follow the lives of five influential Kenyan personalities who have made their way to the top against all odds and are now making a killing out of it.
Other cast members include Amber Ray, her hubby Rapudo, Risper Faith and KRG The Don.
Her favorite cast member is Amber Ray.
I have gotten to see the different individuals in their different elements, and it’s a bit like a box of chocolates – each one brings their unique flavor.
But of all of them, my favorite co-star has to be Amber because she’s very unproblematic.
Phoina deals with negativity and pressure through silence;
This requires a balance of confidence and humility
Phoina
to learn and grow.
Silence has been my biggest weapon against negativity.
It’s about focusing on positive impact and staying true to myself
amidst external opinions.
Nai-Rich premiered on Showmax 30 August.
